eBay SEO Updates
2021 Spring Seller Update: Its Impact on eBay SEO
All in all, this was another significant eBay Seller Update. SEO continues to be on the forefront of eBay’s mind, regardless of whether it will ever truly be for sellers. […]
eBay SEO Blog
eBay SEO Updates
2020 Fall Seller Update: Its Impact on eBay SEO
The 2020 Fall Seller Update has impacted eBay SEO in many ways. Important changes include extensive assistance with required item specifics, Terapeak’s new search algorithm, and improvements to Promoted Listings. […]
eBay SEO History
Hope for eBay’s Future and the End of the BHP Subdirectory
Although it took eBay six full years to take down its “SEO pages,” doing so has finally made way for the long-awaited potential of improved organic Google search rankings for eBay product listing pages. […]
eBay SEO Updates
2020 Spring Seller Update: Its Impact on eBay SEO
eBay is repeatedly showing listings from a single category in their search results pages — literally eliminating listing visibility for products in other categories when specific queries are searched. […]
eBay SEO Myths
eBay SEO Myths #2: Listings that Go “Stale”
The truth is, “stale” eBay listings that find their way down in search do so for reasons intrinsic to the listings themselves, not because they need to be made “fresh” again. Our experience is that sellers consistently believe their listings aren’t selling because of their sheer time on site, and not their genuine lack of quality. […]
Site Announcements
ecomChicago 2019, New Testimonials Page, and a Video Series
This is our second major site announcement, providing details about ecomChicago 2019, a new client testimonials page, and an upcoming eBay SEO video series. […]
eBay SEO Updates
2019 Fall Seller Update: Its Impact on eBay SEO
There are some genuinely exciting aspects to the 2019 Fall Seller Update from an SEO point of view. But in light of the inclusion of additional Promoted Listings ads within eBay’s top search results, we are cautiously hopeful that eBay’s search page isn’t on the road to becoming yet another Google copycat. […]
eBay SEO 101
eBay SEO and Good ‘Til Cancelled (GTC)
The eBay SEO methodology of utilizing the benefits of Good ‘Til Cancelled (GTC), even if it means spending some extra insertion fees, far outweighs the treacherous alternative. […]
eBay SEO Advanced
eBay’s Cassini Search Engine #1: An Introduction
Cassini, eBay’s search engine, is at the very heart of a seller’s success, and most of those talking about it online simply don’t understand it. The typical “expert” speaks so blithely about having Cassini figured out, they do this impressive software system a great injustice. […]
General eBay Posts
The Pitfalls of Ignoring eBay’s Level Playing Field
eBay has created an environment in which it is possible for the smallest of sellers, at least in some instances, to compete against those with more experience, more inventory, and more resources. In spite of the significant exceptions, eBay still continues to provide a “level playing field” for sellers of all sizes. […]