List Rank Sell
eBay SEO
  • Home
  • Learn
  • Media
  • Blog
  • Services
  • Testimonials
  • About
  • Contact
  • Login
HomeeBay Ads 101

eBay Ads 101

Blog posts highlighting fundamental tips and analysis for utilizing eBay’s Promoted Listings platform.

2023 eBay Fall Seller Update
eBay Ads 101

2023 Fall Seller Update – Its Impact on eBay SEO

October 6, 2023 Dave Snyder

Sellers who choose to simply rely on accepting eBay’s recommendations for their Promoted Listings bid amounts do not understand how PPC marketing works in the first place — let alone how it is run successfully. […]

How eBay Promoted Listings Work
eBay Ads 101

How eBay Promoted Listings Standard and Advanced Ads Work

July 8, 2023 Dave Snyder

The answer to how eBay’s Promoted Listings work is that while Advanced (pay-per-click) ads are dependent on the quality of the campaign’s own keywords, Standard (pay-per-sale) ads are directly dependent on the SEO strength of each listing. […]

eBay Promoted Listings
eBay Ads 101

eBay’s Promoted Listings and a Potential SEO Conflict

May 24, 2019 Dave Snyder

For the first time in my career as a marketplace SEO, I observed an immediate and pronounced conflict with organic optimization on eBay and the use of Promoted Listings. In general, eBay SEO and eBay SEM play well together. But in this case, however, they didn’t. […]

  • What is eBay SEO

    What is eBay SEO?

    eBay SEO is the methodical practice of increasing targeted organic traffic to eBay product listings, as well as actively preventing their disappearance from eBay search results. […]

Post Categories

  • eBay Ads 101
  • eBay SEO 101
  • eBay SEO Advanced
  • eBay SEO History
  • eBay SEO Myths
  • eBay SEO Updates
  • General eBay Posts
  • Our Philosophy
  • Site Announcements

Post Tags

back end category best match big box retailers browse nodes cassini c subdirectory duplicate listings earnings calls ebay gmv ebay ppc ebay ranking factors ebay sem ebay seo ebay seo tools ebay taxonomy exact match faceted navigation google penalty google shopping gtc item descriptions item specifics item specifics deadlines keyword research knockoffs listing displacement listing titles listing visibility list rank sell muaa out of stock performance metrics policy violations product categories promoted listings required item specifics rpp subdirectory search index trimming stale listings static url structured data suggested ad rate terapeak top rankings unified listing tool

Trusted Partner

Worldwide Brands

About Us

List Rank Sell is a Chicago-based search engine optimization agency dedicated solely to the eBay marketplace.

Contact Us

List Rank Sell, Inc.
1 E Erie St, Ste 525-5435
Chicago, Illinois 60611
phone 1.773.987.6947
contact@listranksell.com

Follow Us

X
LinkedIn

Site Appendix

Sitemap
Partners
Terms of use
Privacy policy

© 2025 List Rank Sell, Inc. | All rights reserved. | This website is not affiliated with eBay.

Cookie Consent
We never sell your data! To provide our users with the best experience, we use cookies to analyze our website's traffic. By accepting, you allow us to understand your basic demographics and, as a result, better serve you.
Functional Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
Manage options Manage services Manage {vendor_count} vendors Read more about these purposes
View preferences
{title} {title} {title}