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best match

Blog posts discussing eBay’s default search ranking algorithm, Best Match.

eBay
eBay SEO 101

eBay SEO and Good ‘Til Cancelled (GTC)

August 2, 2019 Dave Snyder

The eBay SEO methodology of utilizing the benefits of Good ‘Til Cancelled (GTC), even if it means spending some extra insertion fees, far outweighs the treacherous alternative. […]

eBay's Cassini Search Engine #1: An Introduction
eBay SEO Advanced

eBay’s Cassini Search Engine #1: An Introduction

June 28, 2019 Dave Snyder

Cassini, eBay’s search engine, is at the very heart of a seller’s success, and most of those talking about it online simply don’t understand it. The typical “expert” speaks so blithely about having Cassini figured out, they do this impressive software system a great injustice. […]

  • eBay SEO vs Google SEO

    eBay SEO vs. Google SEO

    In this discussion of eBay SEO vs. Google SEO, we will take an opportunity to analyze several key components of classic search engine optimization and contrast its application to the practice of SEO on eBay. […]

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