Blog posts discussing eBay’s structured data browse nodes (previously known as “browse pages” or “category pages”), which are designed to increase inbound organic traffic to eBay from outside search engines like Google.
The State of eBay SEO in 2023 (and a Winter Seller Update)
Unlike what most marketers insist upon, it is generally not a wise decision to focus solely on the facets of your business that are “working.” In fact, one of the main ways eBay sellers lose profit is to put their money into SEO once they’ve already begun to see an increase in their sales — missing out on the returns available only at its very onset. […]