Blog posts discussing eBay’s second major search engine, Cassini.
eBay sellers are consistently inundated with misinformation, as well as “expert” advice that is incessantly repetitive. And that fact doesn’t just apply to eBay SEO. It involves the majority of what we’re told in ecommerce. But it’s particularly bad in the industry I care about the most. […]
The 2020 Fall Seller Update has impacted eBay SEO in many ways. Important changes include extensive assistance with required item specifics, Terapeak’s new search algorithm, and improvements to Promoted Listings. […]
Cassini, eBay’s search engine, is at the very heart of a seller’s success, and most of those talking about it online simply don’t understand it. The typical “expert” speaks so blithely about having Cassini figured out, they do this impressive software system a great injustice. […]
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