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Homelisting displacement

listing displacement

Blog posts discussing the subject of product listing “displacement” — a phenomenon on eBay involving the listing’s disappearance from search altogether.

2020 Fall Seller Update
eBay SEO Updates

2020 Fall Seller Update: Its Impact on eBay SEO

September 18, 2020 Dave Snyder

The 2020 Fall Seller Update has impacted eBay SEO in many ways. Important changes include extensive assistance with required item specifics, Terapeak’s new search algorithm, and improvements to Promoted Listings. […]

2020 Spring Seller Update
eBay SEO Updates

2020 Spring Seller Update: Its Impact on eBay SEO

March 6, 2020 Dave Snyder

eBay is repeatedly showing listings from a single category in their search results pages — literally eliminating listing visibility for products in other categories when specific queries are searched. […]

2019 Fall Seller Update
eBay SEO Updates

2019 Fall Seller Update: Its Impact on eBay SEO

September 13, 2019 Dave Snyder

There are some genuinely exciting aspects to the 2019 Fall Seller Update from an SEO point of view. But in light of the inclusion of additional Promoted Listings ads within eBay’s top search results, we are cautiously hopeful that eBay’s search page isn’t on the road to becoming yet another Google copycat. […]

Rogers Park Chicago Target Store
eBay SEO 101

Target Left eBay: What Sellers Can Learn from Its Failure

May 10, 2019 Dave Snyder

eBay as a company has been distancing itself for some time from other large players in the ecommerce space, including those on their own platform. But Target’s eBay.com store didn’t fail due to a lack of focus on the part of eBay. It failed because eBay buyers simply couldn’t find Target’s listings in search. […]

2019 Spring Seller Update
eBay SEO Updates

2019 Spring Seller Update: Its Impact on eBay SEO

May 3, 2019 Dave Snyder

The changes made in the most recent 2019 Spring Seller Update are some of the strongest eBay SEO improvements seen in the last 10 years. The major developments, including the adoption of Good ‘Til Cancelled as the standard listing duration, are all positive. […]

  • eBay SEO vs Google SEO

    eBay SEO vs. Google SEO

    In this discussion of eBay SEO vs. Google SEO, we will take an opportunity to analyze several key components of classic search engine optimization and contrast its application to the practice of SEO on eBay. […]

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