Blog posts discussing eBay product categories in general.
The 2020 Fall Seller Update has impacted eBay SEO in many ways. Important changes include extensive assistance with required item specifics, Terapeak’s new search algorithm, and improvements to Promoted Listings. […]
eBay is repeatedly showing listings from a single category in their search results pages — literally eliminating listing visibility for products in other categories when specific queries are searched. […]
There are some genuinely exciting aspects to the 2019 Fall Seller Update from an SEO point of view. But in light of the inclusion of additional Promoted Listings ads within eBay’s top search results, we are cautiously hopeful that eBay’s search page isn’t on the road to becoming yet another Google copycat. […]
eBay as a company has been distancing itself for some time from other large players in the ecommerce space, including those on their own platform. But Target’s eBay.com store didn’t fail due to a lack of focus on the part of eBay. It failed because eBay buyers simply couldn’t find Target’s listings in search. […]
The changes made in the most recent 2019 Spring Seller Update are some of the strongest eBay SEO improvements seen in the last 10 years. The major developments, including the adoption of Good ‘Til Cancelled as the standard listing duration, are all positive. […]
It is my contention that these pages, the ones that you dubbed “SEO pages,” are not only still live and still causing “degradation,” but that they are also the same pages that, five years ago, earned eBay a Google manual action penalty. If I am correct, the only way to truly address your GMV problem, then, is to immediately deal with your “SEO pages” issue. […]